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The Non-Designers Guide to Creating an App Icon
My crappy icon It’s been a year since I released my first app, Photo Date. It’s a really simple app and I’ve always been content with it, except for one thing – the icon. It’s pretty horrible in my...
View ArticleA VC and Nas walk into a bar…
“A two day stay, you may say I need the time alone, to relax my dome, no phone, left the nine at home.” – Nas This year I was lucky enough to attend my first SXSW. I learned so much, met so many...
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The Carousel
I’ve been getting this occasional ‘Storage Almost Full’ alert on my phone for the past few months now.. Why am I so low on storage? Because the majority of my 16gb iPhone’s space is taken up by photos...
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Experimenting with Paid App Acquisition
After a year of my iPhone app being out and only having a free version, I finally launched a paid version of the app. Before that I just had it available for free which made money off of ads. With...
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How to Optimize Your Mobile Site for More Shares, Leads and Sales
If your website is like most other businesses, your traffic from mobile devices is quickly approaching the amount of traffic you get from desktop visitors. This trend has been happening for the last...
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The 80/20 Guide to Advertising Your Book or Product on Facebook
Perry Marshall is a Google Adwords expert and a marketing genius that I’ve been loosely following for a few years. He recently came out with a new book about utilizing the 80/20 principle in your...
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How close are you to success?
I originally posted this over at Medium. If you like this article and want to help other people discover it, head over there and hit ‘Recommend’ at the bottom of the post. — During the Great...
View ArticleWorried someone will steal your app idea? Read this.
I just got this email from Ashleigh that says: “Hi Ben, I want to thank you for your post, as it has brought a lot of clarity to my process. I have a very simple idea, pictures and information is the...
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How Do Free Apps Make Money?
I get comments and emails like this every week: Do you have any advise on making money from your app? How do free apps make money? One question, how do you market your app and since your app is free,...
View ArticleApp Store Optimization: The Big 4 Ranking Factors
You’ve probably heard of SEO but ASO might be a new acronym to you. SEO stands for search engine optimization and is about how to get higher rankings in Google basically. ASO stands for app store...
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